Sales Manager at Berger Paints Nigeria

Founded on the 9th Day of January, 1969, Berger Paints Nigeria. Plc is a leader in the manufacturing, development, distribution and sale of paints and coatings to professional, Industrial, commercial and retail customers in Nigeria. We operate in 5 business segements; Decorative, Industrial coatings, Marine and Protection coatings, Automotive/Vehicle refinishes and Wood Preservers and finishes. Our portfolio includes well-known brands such as Luxol, Texcote and Superstar.

The company operates its manufacturing plant and main distribution centre from Lagos Nigeria. With 18 depots, colour world centres and a countrywide distribution network of dealers/distributors in strategic locations spread throughout the country, Berger Paints Nig.Plc remains at the forefront of the paint and allied industry in Nigeria. We are committed to manufacturing and supplying quality products; towards this end we acquired and actively maintain the ISO 9001.2008 Quality Management System Certification.

In 2012, Berger Paints Nig.Plc entered into a partnership arrangement with the biggest paint company in South Korea, KCC to jointly serve the Nigerian paint and coating market. The partnership will afford our customers the quality and durability that Marine and protective market have found synonymous with the KCC brands.

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Job Title: Sales Manager

Purpose of Role

  • The Sales Manager leads and manages the relationship with customer(s) in their region to ensure Sales growth and awareness of paint products, accountable for set sales goals by identifying and satisfying customer’s Paints and Coatings needs efficiently.

Key Accountabilities

  • Drive achievement of profitable volume/market share target for territories, per sales person, per product line.
  • Understand the defined market and build Regional Sales plans for the Territory to increase sales.
  • Implement the sales strategy as defined to achieve Sales Targets for the Territory.
  • Establish market potential for paints market within each territory.
  • Ensure regional stock holding meets with customer’s timing requirement.
  • Arrange regular visit, technical seminars or the likes with current and potential customer.
  • Participate to marketing activities such as trade shows, advertising, technical publications and corporate presentations to support the sales strategies.
  • Collate and maintain market intelligence about technologies, products, customers and competitors.
  • Making product presentations to all key accounts within the territory in conjunction with the Sales Executives.

Skills, Qualifications and Experience

  • B.Sc/HND in related discipline with minimum of 5 years experience gained across Sales/Marketing.
  • Previous sales experience in a Paint industry is compulsory
  • Excellent communication skills
  • Strong business acumen
  • Computer literate

 

Sales Coordinator

Purpose of Role

  • The Sales Coordinator will provide leadership and coordination of company sales functions. Develop and implement sales strategy for paint business within assigned region.

Key Accountabilities

  • Play a lead role in the achievement of sales targets and achieving competitive advantage.
  • Formulate and implement strategic initiatives to enhance sales target achievement efficiently and effectively.
  • Drive achievement of profitable volume/market share target for territories, per sales manager, per product line.
  • Accountable for achieving brilliant execution of sales strategies with customer through leading the Field Sales teams.
  • Establish market potential for paints market within each territory.
  • Ensure accurate setting of company’s brand objective for the year.
  • Liaising with logistics/distribution department to ensure timely and adequate supply of product to channels as per requirement.
  • Monitor sales performance by analysing and comparing sales realization against plan.
  • Carrying out brand awareness survey and advising on necessary actions to be taken.
  • Undertake market/depot visits periodically to facilitate achievement of sales action plan, identify new potential and add value to existing operations.
  • Coordinate with respective Product lines for quotations, technical and/or commercial information and clarifications
  • Actively seek, suggest, and implement new opportunities and means for enhancing company profile and business mission internally and externally
  • Coaching of Sales team to ensure effective budget achievements
  • Complete sales budgets for the Territory

Skills, Qualifications and Experience

  • B.Sc/HND in related discipline with minimum of 8 years experience gained across Sales/Marketing.
  • Previous sales in a Paint industry is compulsory
  • Excellent communication skills
  • Strong business acumen
  • Computer literate

How to Apply
Interested and qualified candidates should send their applications and CV’s using the position applied for as the mail subject, to: [email protected]

 

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