Diageo is the world’s leading premium drinks business with an outstanding collection of international brands across spirits, wine and beer. Our global priority brand portfolio consists of Smirnoff, Johnnie Walker, Guinness, Baileys, J&B, Captain Morgan, Tanqueray and many more. Diageo trades in approximately 180 markets and employs over 25,000 talented people around the world. With offices in 80 countries, we also have manufacturing facilities across the globe including Great Britain, Ireland, United States, Canada, Spain, Italy, Africa, Latin America, Australia, India and the Caribbean. Our great range of brands and geographic spread means that people can celebrate with our products at every occasion no matter where they are in the world. This is why ‘celebrating life every day, everywhere’ is at the core of what we do
Job description
Level: L5B
Reports To: National Sales Manager, Special Channels
Context/Scope:
- Control spends within agreed limits set by National Sales Manager Special Channels
- Market Complexity
- Reports to National Sale sManager – Special Channels
- Close Liaison with Field Sales team, Customer Marketing, Divisional offices, Distributors and 3 rd Party Contractors / Vendors
- Functional Capabilities
- Experienced at managing relationships
- Developing capability in commercial planning and trade strategy
Purpose of Role
- Responsible for managing and executing the Guinness Nigeria Special Channel strategy in the division
- Manage the Wholesale Service Providers in the division to excel.
Top 5 Accountabilities
- Manage a seamless party/event intelligence workflow
- Develop strategy document for the division as an input into the national strategy plan.
- Build and maintain relationships with Special Channel stakeholders and partners in the division
- Accountable for gathering customer / consumer feedback and driving implementation of value added services / process improvements.
- Compile, analyse and report performance of the Guinness Nigeria Special Channels monthly
Qualifications and Experience Required
- Graduate (2 nd class hons/equivalent) with minimum 5 years’ experience in Sales/Marketing
- A good planner with a proven track record
- Self-starter able to work on own initiative
- Ability to work cross functionally
Barriers to Success in Role
- Inability to inter-face with key stake holders across function and externally
- Inability to plan
- Failure to identify risk areas and put in place an effective mitigation plan
Flexible Working options
- 80% field based staff and 20% based in HQ
